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Sainsbury’s is the second largest supermarket chain in the United Kingdom, after Tesco. In 1992, it became the UK’s largest retailer of groceries and remained so for a short period before being overtaken in 1995. They sell produce that is typically found in most supermarkets. Shoppers can choose from various fruits and vegetables, meat, dairy products, and frozen items, including convenience meals, ice cream, and more. Their aisles are stocked with well-known brands and cheaper alternatives under their ownership.
Founded by John James and Mary Ann Sainsbury in 1869 in London, the company is now majority-owned by the Qatari sovereign wealth fund, Qatar Investment Authority. It has over 1,400 shops and employs over 185,000 people. The retailer is also a constituent of the FTSE 100 Index and is listed on the London Stock Exchange. Over the years, the business has diversified its interests and now includes subsidiaries in banking and energy, among other sectors.
Stores are generally open daily from 7 a.m. to 11 p.m., though some may close earlier on Sundays. Specific hours can vary by location, store type and during holidays like Christmas and New Year’s. It’s best to check the hours of a Sainsbury’s near you that’s open today using our store locator.
With over 1,400 stores in more than 450 UK cities, the retailer is vital in London, Nottingham, and Edinburgh. The company operates over 600 supermarkets and 800 convenience stores, ensuring easy access nationwide.
- First Shop: Their first shop was set up in 1869 on Drury Lane in Holborn, London.
- Self-Service Pioneer: They were among the first adopters of self-service supermarkets in the UK, a move inspired by a trip to the United States by the chairman at the time, Alan Sainsbury.
- Brand Ambassadors: Over the years, the company has had many brand ambassadors, including TV chef Jamie Oliver, Paralympic swimmer Ellie Simmonds, and former footballer David Beckham.
- Online Recruitment: In November 2007, it was one of the first major British corporations to introduce an online-only recruitment system.
- Active Kids Campaign: The company runs an Active Kids campaign, allowing local organisations to redeem vouchers donated by customers in exchange for children’s sports equipment.
The supermarket giant operates both online and in brick-and-mortar stores. A typical shop usually stocks over 30,000 different lines, 20% of which are their brands.
Among their own-label goods are:
- Basics: An economy range mainly covering food items, stationery, and toiletry products.
- Taste The Difference: A high-end food brand offering premium-quality frozen and fresh foods, bakery products, and more.
- Be Good To Yourself (BGTY): Aimed at consumers seeking reduced-calorie food products.
- Deliciously FreeFrom: Suitable for consumers with various allergies and diet restrictions, including intolerances to wheat, dairy, and gluten.
- SO Organic: Features food products sourced from fertiliser-free and pesticide-free environments.
The company also provides non-food related brands such as HOME and Home Collection, offering kitchenware, bed linen, lighting, and Tu, their own clothing line.
The story began in Somerset in 1869 with the Sainsbury brothers, John James and Mary Ann, who set up their first store in Holborn, London. Initially focusing on fresh food retail, the supermarket later became a vendor of packaged goods. By John James Sainsbury’s death in 1928, the company had 128 shops and expanded steadily. The World War II period was turbulent, as many employees were called into National Service and shops in London were bombed. After surviving the war and rapidly expanding during the 1950s, 60s, 70s, and 80s, the company faced a brief decline in the 1990s. A re-launch in 1998 led to steady growth and market success ever since.
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